Employees at Prime Hyundai’s Brazilian dealership have taken on a stray dog. He meandered about the showroom, occasionally going about his business, but he always came back.
He was frequently fed, but one rainy evening, damp and windy, occurred, and the showroom manager took pity on the dog. He fed him and allowed him into the salon. The dog acted quietly, indicating that he had no intention of destroying things.
The dealership’s staff were so taken with the dog’s docility that they decided to make him a new mascot. In celebration of the Hyundai Tucson crossover, the dog was given the moniker Tucson Prime, and he was given an Instagram account. He did not adjust his routines after the trial time and continued to act quietly. And eventually, all of the showroom’s visitors fell in love with him.
Finally, a doghouse was constructed and furnished for him. The dog was awarded a personal pass a short time later, and he now works as a “professional consultant.” It is not stated whether or not sales have grown. Customers, on the other hand, respond positively to the shaggy boss and make an effort to treat him well.
Tucson Prime is scheduled to feature in a Hyundai campaign in Brazil by the end of the year, since he has become a true celebrity on Instagram, where he has 127 thousand followers.
